Nice Touch: Gear lending program keeps guests fit

The Westin Kuala Lumpur and The Westin Langkawi Resort & Spa kicked off the Asia Pacific rollout of Westin Hotels & Resorts' ‘runWESTIN. Work Out. Do Good.' drive in Asia Pacific. This charitable endeavor encourages guests to keep fit, walking or running for a good cause. Both properties are among 35 Westin properties in the region, from Singapore to Tokyo that are participating in this campaign, embracing the brand's ongoing commitment to making fitness convenient for travelers.

'runWESTIN. Work Out. Do Good.' spotlights Westin's gear lending program with New Balance. Launched globally in November 2012, the program eliminates the hassle of packing gear, which can be a key barrier to working out while traveling. For just a nominal fee, guests can borrow New Balance running shoes with disposable insoles, as well as a variety of New Balance apparel, including shorts, shirts and socks. In addition, the program extends to the provision of a 5-8km running route map, so guests can combine their workout routine with fresh air and local scenery.

From now until 30 April 2014, The Westin Kuala Lumpur and The Westin Langkawi Resort & Spa will donate a pair of New Balance shoes to Soles4Souls, a charity organization that provides shoes to those in need, for every 20 guests who lend New Balance gear or use runWESTIN running route map. The Westin Langkawi Resort & Spa will be going the extra mile to also donate New Balance shoes to a local charity home in Langkawi. Participating guests will also be invited to write a personalized message to the donation beneficiaries, and be eligible to win New Balance running shoes.

"We are delighted to launch the ‘runWESTIN. Work Out. Do Good.' campaign at The Westin Kuala Lumpur, offering a holistic fitness solution designed for travelers to leave the hotel feeling better than when they first arrived," said Hratch Katchanian, General Manager of The Westin Kuala Lumpur. "We've received positive feedback from our resort guests as this campaign provides guests with opportunities to share their passion for running and healthy living, transforming their stay into a revitalizing experience for both body and soul", said Michael Schlueter the General Manager of The Westin Langkawi Resort & Spa.

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