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Insights

What travellers value in 2021

As we emerge from over 18 months of this ongoing pandemic, we observe significant changes in customer needs and wants. Moving forward, travel brands will need to adapt and adjust their products and services to align with these evolving customers values. Here are some key insights to take into consideration.

traveller value index
Insights

The art of upselling

A new study looks at whether online upselling complements or replaces in-person strategies such as front-desk upselling. The findings generate crucial insights for hotels in volatile and challenging times, while also providing an upselling model for the industry that considers the complexities of today’s multifaceted ecommerce environment.

art of upselling
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