IDeaS Optix delivers high-level understanding and deep analysis into revenue performance across estates, clusters or single properties.
Instead of using OTB information, compset and historical data, you now need to cast a much wider net as far as data is concerned.
With pre-pandemic strategies now outdated and guests’ needs continuing to fluctuate with changing travel conditions, creating and maintaining strong connections has never been more crucial. By utilizing your PMS, you can tailor marketing material to complement individuals rather than marketing en masse, refine your offering to reflect shifts in travel purpose and generate tailored up-sell opportunities to boost your revenue.
Is revenue forecasting accurate or relevant today or are we starting with a blank sheet of paper? In this episode we explore the relevance of revenue forecasting through a pandemic.
Is there silver lining to be found in this period of increased costs, thinner margins, and a slew of other financial and operational risks? Hotels may certainly struggle to identify areas of opportunity, but here are ways to help you make the best possible pricing and inventory management decisions.
Expert insights on how to implement a data-driven approach at your hotel.
Here is a look at how the marketing team can truly help drive revenues with guidance from Revenue Management and a deep knowledge of the hotel’s booking and trends.