Benchmark Hospitality unveils new hotel brands

Benchmark Hospitality International has now introduced its new hospitality brands: Personal Luxury Resorts & Hotels and Benchmark Resorts & Hotels. 

"Benchmark is taking a bold step forward in launching these two brands in order to link our properties together," said Mr Alex Cabañas, president & CEO of Benchmark Hospitality International. "While our new hotel brands will never take the primary position over the individual brand of each property, we want our guests to know they belong to a distinctive collection of properties that can serve their needs for luxury leisure and business travel, as well as meetings and events in many important destinations."

Personal Luxury Resorts & Hotels 

The Personal Luxury Resorts & Hotels brand has one mission: to inspire travelers to dream big, and to turn those dreams into reality. From private horseback rides at sunset to underwater escapes, or carefully-crafted wine and food pairings from star-rated chefs, the objective is to inspire, and tailor luxury travel specifically to our guests.

Benchmark Hospitality believes its Personal Luxury Resorts & Hotels brand is mirroring what is increasingly emerging as a trend of "the new luxury," which is about quality and the experience of living.  Hotels within this new collection that joined us during the past decade have seen significant success with the Personal Luxury model of individualized service excellence Benchmark has been developing.  Even though managing through a challenging economic climate, many have achieved higher ADRs than most other properties within their competitive set, and gained placements on Travel+Leisure's World's Best Hotels lists, CondeNast Traveler's 100 Top Hotels lists.

The Personal Luxury Resorts & Hotels brand collection:

• Bardessono, Yountville, Napa Valley, California 

• Costa d'Este Beach Resort, Vero Beach, Florida

• Hotel 1000, Seattle, Washington

• Inn at Rancho Santa Fe, Rancho Santa Fe (San Diego), California

• Marenas Beach Resort, Sunny Isles Beach, Florida

• ONE Bal Harbour Resort & Spa, Miami Beach, Florida

• Naples Bay Resort, Naples, Florida

• Sorrento Hotel, Seattle, Washington

• Willows Lodge, Woodinville, Washington

• The Villas and Cottages at Turtle Bay Resort, North Shore, Oahu, Hawaii

• The Villas of Grand Cypress, Orlando, Florida

Benchmark Resorts & Hotels

Benchmark Resorts & Hotels is a collection of independent hotels and resorts in exquisite destination settings that deliver personally-tailored service, locally sourced and highly customized cuisine, together with Four Diamond lodging. 

"Whether the majestic snow-capped peaks of Wyoming, the sun-drenched beaches of Hawaii and Curaçao, or the action and excitement of Fort Lauderdale, Miami and Tokyo," stated Greg Champion, executive vice president & COO for Benchmark Hospitality International, "Each Benchmark Resorts & Hotels property captures the charm and lore of the surrounding culture, providing an authentically local and distinctively alluring travel experience."

The new Benchmark Resorts & Hotels collection:

• Bonaventure Resort & Spa, Fort Lauderdale, Florida

• Chaminade Resort & Spa, Santa Cruz, California

• Cheyenne Mountain Resort, Colorado Springs, Colorado

• Downtown Conference Center, New York, New York

• Eaglewood Resort & Spa, Chicago, Illinois

• Edith Macy Hotel & Conference Center, Briarcliff Manor, New York

• Eldorado Hotel & Spa, Santa Fe, New Mexico

• Hotel Contessa, San Antonio, Texas

• Santa Barbara Beach & Golf Resort, Curacao

• Scottsdale Resort, Scottsdale, Arizona

• Snow King Resort, Jackson Hole, Wyoming

• Stonewall Resort, Roanoke, West Virginia

• The Chattanoogan, Chattanooga, Tennessee

• The Heldrich, New Brunswick, New Jersey

• The Inn at Virginia Tech, Blacksburg, Virginia

• Tokyo Conference Center Ariake, Minato-Ku, Tokyo

• Tokyo Conference Center Shinagawa, Shinagawa, Tokyo

• Turtle Bay Resort, North Shore, Oahu, Hawaii