Never before has such a rapid change in consumer behavior hit the travel industry so hard and so fast. Last year we saw certain travel suppliers report a 60% drop in brand bookings all taken by mobile savvy, high cost, data expert intermediaries.
It’s these changes in the market that leave anyone in the business of marketing, distributing and selling travel either worrying about their job or rubbing their hands as they see market share cascade into their wallet. But this year we are seeing an incredible fight back as travel suppliers understand and innovate to regain the trust and commerce of their customers.
“It’s the heady manipulation of consumer insight, clever analytics and a valuable product that will make you useful and trusted. Whoever can provide the most contextual, useful, trusted and therefore profitable service via the mobile device is going to be incredibly powerful,” Says Tim Gunstone, Managing Director, EyeforTravel.
The Eyefortravel Summit North America has board level execs from the biggest travel companies in the world sharing how they plan to provide a better service, sell more and reduce distribution costs. Crucially there will also be the Heads and key functions from these fast changing brands providing vital insights which will enable you to thrive.
The agenda is set following four months of intense industry research involving conversations with big and small brands alike. That research has revealed just how much travel brands are struggling to keep up with the rapid pace of technological change which is impacting the industry and which areas need to be addressed in order to drive growth.
Dominant themes include how brands can use personalization to drive direct bookings, how commoditization is changing the way travels suppliers sell their products and how mobile is creating a dramatic shift in the way consumers search for and book travel.
Speakers addressing these key points include Barry Goldstein, Chief Digital & Distribution Officer, Wyndham Hotel Group, Brigid Pellino, EVP People & Culture, WestJet, Glenn Fogel, Head of Strategy & Planning, Priceline and Kurien Jacobs, CRO, Highgate Hotels.
What makes TDS North America the must attend event in your 2015 calendar and budget?
- No other event has so many key decision makers from leading travel brands under one roof providing unrivalled networking and partnership opportunities
- The agenda has been created after months of in-depth research with the industry to make sure the most cutting-edge and business critical issues are discussed
- Speakers are carefully selected to share their unique insights and case studies, not to pitch their products
- A variety of personalized conference streams on offer so you can design your own conference. Analytics – Marketing – RM – Distribution – Mobile – Innovation – the choice is yours!
- CEOs, SVPs, VPs, Directors, Managers – all are welcome to learn and hear key business take-aways for implementation back at the office
- Competition in the travel industry is tougher than ever, you won’t learn how to outperform your competitors by sitting at your desk
A mixture of active debate, insightful presentations and 1-2-1 networking will be at the heart of this year’s Travel Distribution Summit North America. The event will take place over two days, attracting 500+ senior travel executives.
The full agenda and speaker line-up has just been released and can be viewed here – http://events.eyefortravel.com/travel-distribution-summit-north-america/conference-agenda.php
The Super Early Bird prices expire on June 19th and early registration is advised in order to secure the best rate.
For more details please contact Julia Heighton, Global Conference Director, EyeforTravel – Julia@eyefortravel.com
