Lars Fitter to lead new The John Hardy Group office in Honolulu

Lars Fitters_2The John Hardy Group, an enterprise with 23 years of hospitality development experience under its belt, continues to grow its reach. Just six months after announcing the opening of the Los Angeles office, and three years after opening in New York, The John Hardy Group will expand to Hawaii in the fourth quarter, 2014.

The office in Honolulu, led by new addition Lars Fitter (pictured), will serve the market that connects the east and west. Lars Fitters will be transitioning from his current job doing project consulting with Compass Development Services to his role as Senior Project Director in JHG’s new Honolulu office at the end of the year. Previously, he led the Starwood Hotels and Resorts team to renovate and rebrand several major hotels in Waikiki Beach managing client relations with hotel ownership entity.

Concurrently, The John Hardy Group will move its current headquarters in Atlanta to a new space (adding more staff room and collaboration spaces) in the new demographic center of Atlanta, the Central Perimeter Area. Nate Mickelson and Eric Augur were named senior project directors in that office.

“We’ve challenged ourselves to keep pace with the record growth of the hotel industry in recent years, strategically placing our team where some of the most complex hotel properties have planned to invest in their assets, acquire or build new,” Rocky Marzzarella, director of operations, The John Hardy Group.

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In recent years, The John Hardy Group has completed several high-profile projects including development oversight of The Marriott Marquis Washington D.C., The New York Palace Hotel, Novotel Times Square and 79 simultaneous hotel renovations for Staybridge and Candlewood Suites in just 18 months. 

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