The luxury of Conrad Hotels & Resorts arrives in London with the launch of Conrad London St. James, the brand’s most recently anticipated property, following an agreement with Supreme Hotels LLP.
This stylish property affords guests the opportunity to connect with London’s most iconic landmarks, located within walking distance of Westminster Abbey, The Houses of Parliament, and Buckingham Palace. Situated at the centre of Westminster’s urban revival, the hotel is in excellent company, steeped in history, and surrounded by great British brands. The hotel’s location connects guests to a myriad of shopping and leisure activities, from theatre productions to gourmet delights.
Conrad London St. James offers a variety of 256 rooms and suites over six floors, from superior and executive rooms to duplex suites. The property’s rooms feature elegant designs, king-sized or twin beds, relaxing bathtubs, walk-in showers, a media hub, a dedicated Executive Lounge, complimentary Wi-Fi, and the latest in-room technology.
The hotel boasts some of the most spacious accommodations in the capital including the Conrad Suite, which enjoys a private lift and entrance in addition to extensive bedroom and living areas. The suite can be connected to eight other suites to create an entire private wing and houses several unique pieces of inspirational artwork.
Conrad London St. James will offer the popular Conrad Concierge mobile app, which gives global luxury travellers the ability to customise details of their hotel stay before and during each visit via their smartphone or tablet. Whether it’s checking-in while in-transit from the airport or arranging room service, guests can access a variety of features at any of the 24 Conrad hotels worldwide by using the app.
Guests are also able to choose from a selection of luxury bathroom amenities including Aromatherapy Associates, Shanghai Tang, and Tara Smith Vegan Hair Care prior to their arrival via the Conrad Concierge mobile app.
In addition to the luxuriously appointed accommodation, the hotel displays an array of bespoke British art and design features throughout its public spaces. The prestigious 19th century façade compliments cool, calm contemporary interiors. The property has also curated a collection of unique and inspirational pieces of art, from sculptures by Julian Bray to modern artwork including ‘The House Always Wins’ from Evil Robots.
Strong political themes flow throughout the property, from the Tom Clark sculpture welcoming guests in the lobby to the quirky politically themed animations and 3-D caricatures from cartoonists Gerald Scarfe CBE, Martin Rowson and Simon Bingle. This satirical wit continues to be featured via small personal touches in the rooms and throughout the hotel. A particularly unique feature is ‘the division bell’, only found in selected properties around parliament, signalling a call to the members in the Commons or the House of Lords. Locally inspired features such as this are found throughout the hotel, offering guests an immersive experience and connection with the surrounding environment.
The Blue Boar restaurant and bar is evocative of British traditions, providing diners with a sophisticated twist on classic British cuisine and contemporary modern dining. Showcasing locally sourced produce, farm fresh succulent meats, and freshly caught seafood from Devon and Cornwall are prized in Head Chef Rob Stephen’s mouth-watering menu. Offering a sophisticated and sumptuous environment based on the traditional British pub, locally brewed craft beers and ales, a fine selection of wines and spirits, and an ever-evolving cocktail list are all on offer, ensuring an energetic and social atmosphere conducive to connecting with others.
For those looking for a more intimate dining experience, 24-hour room service is available or Blue Boar restaurant also offers two elegant private dining rooms for up to 10 guests each or one combined space for 20 guests.
In addition, Emmeline’s is the place for quintessential English afternoon tea or an elegant cocktail. A stylish indoor space offering a sophisticated and relaxed meeting or casual dining atmosphere, this stunning space may be hired privately for up to 60 guests. Naturally discreet, the light and airy ambiance is perfect for intimate meetings or private events. Subtle touches of Conrad’s sense of style is evident , featuring co-ordinating crockery and wallpaper, stunning glass ceilings, and the unusual artwork including Reflections by Humphrey Bangham, emphasises the contemporary and global ambience.
For those wishing to stay in shape, the 24-hour fitness centre includes state-of-the-art machinery and fitness equipment. Travellers can either enjoy the convenience of working out in-house or take advantage of the local parks and jogging routes recommended by the hotel’s concierge.
With the iconic British seat of power as the backdrop, where better to hold an important meeting or business event but in the shadow of parliament. Seven purpose-built, state-of-the-art spaces set the scene for a successful meeting, private dinner or reception. 575 square meters of flexible meeting space can be adapted for events from a small conference or investor meetings to large corporate functions. Interactive iPads displaying the Conrad Concierge mobile app are on hand to support the planning and execution of a sophisticated and successful event. Seven luxury exclusive spaces are available, aptly named after the most celebrated political residences Chevening and Dorneywood, which cater for up to 60 and 50 people respectively. Chequers is a fixed boardroom for up to 10 delegates and offers the latest technology. The Whitehall Suite can be taken as one large room for up to 300 or divided to create four individual meeting spaces, each hosting up to 75 people.
Conrad London St. James is opposite St James Park underground station and is just a five minute walk from Victoria railway station, with its express service to Gatwick airport available every 30 minutes. A private hotel car is also available on request. Conrad London St. James will be situated at 28 Broadway, London SW1H 9JS. The hotel participates in Hilton HHonors guest rewards program.
John T.A. Vanderslice, global head, Conrad Hotels & Resorts, Hilton Worldwide said, “Conrad creates unique experiences for our guests in the world’s gateway cities and most sought after destinations. London continues to be a political, cultural, and economic powerhouse in the world, which makes it a natural destination for international travellers. We look forward to introducing Conrad London St. James to the City of London.”
Shiraz Boghani, Chairman of Supreme Hotels LLP, part of the Splendid Hospitality Group said, “We are excited to celebrate the successful opening of our second property in conjunction with Hilton Worldwide. Together with Hilton London Bankside, which will open in summer 2015, discerning travellers will benefit from two significant destination hotels in the heart of the capital. The Conrad brand with its focus on individually tailored luxury is perfect for our central London location in St. James.”
Simon Vincent, EVP and president, Europe, Middle East & Africa, Hilton Worldwide, said, “The arrival of Conrad Hotels & Resorts into London marks the addition of our fifth brand into the city, with one of the world’s fastest growing and most innovative luxury brands. We’re proud to offer incredible variety and choice for travellers to the capital, with nearly 30 hotels across the Hilton portfolio of brands in Greater London.”
