Choice Hotels International has appointed Tim Muir as vice president, franchise development. Muir will be responsible for the franchise growth of the Comfort Inn, Comfort Suites, Cambria Suites, Sleep Inn and the Ascend Hotel Collection brands, and will report directly to David Pepper, senior vice president, global development.
Muir brings over 25 years of franchise sales and development experience to Choice Hotels, most recently serving as the Senior Vice President, Franchise Sales and Development for Wyndham Hotel Group. A proven leader at Wyndham, Muir was responsible for all new construction brands in North America and led an aggressive, strategic approach to create new growth opportunities.
Choice Hotels franchises more than 6,300 hotels, representing more than 500,000 rooms, in the United States and more than 35 other countries and territories across the world.
