How Do We Spend Our Time Online?

If you guessed Google and Facebook were the most-visited websites across the globe, you'd be right. But did you know Baidu.com, the leading Chinese-language search engine is sixth, ahead of Twitter, Amazon and LinkedIn? Or that about 20 percent of the 2.4 billion Internet users make their way to Yahoo! every day?

Most popular websites

• Nearly 1 in 2 Internet users visit Google daily
• More than 4 in 10 Internet users visit Facebook daily
• About 1 in 3 Internet users visit YouTube daily
• 1 in 5 Internet users visit Yahoo! daily

Top 25 sites by daily reach

This measures a three-month average of the percentage of Internet users who visit the site daily.

• Facebook 43.97%
• Google 43.78%
• YouTube 35.40%
• Yahoo! 20.13%
• Wikipedia 13.36%
• Baidu.com 12.97%
• Windows Live 8.57%
• QQ.COM 8.41%
• Amazon.com 7.40%
• Twitter 6.24%

Stay a while?

How long do visitors stay on the top 10 sites and how many times does the average user visit on a given day?

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Site (Visits per user/Time on site)

• Facebook (18.42/28:19)
• Google (13.5/12:02)
• YouTube (15.16/22:54)
• Yahoo! (5.98/8:14)
• Wikipedia (4.18/5:01)
• Baidu.com (12.94/9:31)
• Windows Live (8.53/7:13)
• QQ.COM (5.68/9:36)
• Amazon.com (10.04/9:01)
• Twitter (5.47/9:04)

Thinking globally …

Many of the top sites in the U.S. don't even register on the global list.

U.S. top 25

1. google.com
2. facebook.com
3. youtube.com
4. yahoo.com
5. amazon.com
6. ebay.com
7. wikipedia.org
8. craigslist.org
9. live.com
10. bing.com
11. linkedin.com
12. blogspot.com
13. twitter.com
14. pinterest.com
15. go.com
16. msn.com
17. aol.com
18. tumblr.com
19. netflix.com
20. paypal.com
21. cnn.com
22. huffingtonpost.com
23. weather.com
24. ask.com
25. bankofamerica.com

UK top 10

1. google.co.uk
2. facebook.com
3. google.com
4. youtube.com
5. amazon.co.uk
6. ebay.co.uk
7. bbc.co.uk
8. yahoo.com
9. live.com
10. wikipedia.org

China top 10

1. baidu.com
2. qq.com
3. taobao.com
4. sina.com.cn
5. google.com.hk
6. 163.com
7. weibo.com
8. sohu.com
9. soso.com
10. hao123.com

Brazil top 10

1. facebook.com
2. google.com.br
3. google.com
4. youtube.com
5. uol.com.br
6. globo.com
7. live.com
8. blogspot.com.br
9. yahoo.com
10. mercadolivre.com.br

Australia top 10

1. google.com.au
2. google.com
3. facebook.com
4. youtube.com
5. yahoo.com
6. ebay.com.au
7. wikipedia.org
8. live.com
9. linkedin.com
10. news.com.au

Japan top 10

1. yahoo.co.jp
2. google.co.jp
3. fc2.com
4. youtube.com
5. amazon.co.jp
6. google.com
7. rakuten.co.jp
8. livedoor.com
9. facebook.com
10. ameblo.jp

Saudi Arabia top 10

1. google.com.sa
2. youtube.com
3. facebook.com
4. google.com
5. live.com
6. yahoo.com
7. twitter.com
8. blogspot.com
9. sabq.org
10. wikipedia.org

Egypt top 10

1. facebook.com
2. google.com.eg
3. youtube.com
4. google.com
5. yahoo.com
6. blogspot.com
7. youm7.com
8. hao123.com
9. fatakat.com
10. live.com

Kenya top 10

1. facebook.com
2. google.com
3. google.co.ke
4. youtube.com
5. yahoo.com
6. twitter.com
7. standardmedia.co.ke
8. nation.co.ke
9. blogspot.com
10. wikipedia.org

India top 10

1. google.com
2. google.co.in
3. facebook.com
4. youtube.com
5. yahoo.com
6. blogspot.in
7. wikipedia.org
8. linkedin.com
9. googleusercontent.com
10. indiatimes.com

Norway top 10

1. facebook.com
2. google.no
3. google.com
4. youtube.com
5. vg.no
6. finn.no
7. wikipedia.org
8. dagbladet.no
9. yahoo.com
10. nrk.no

Note: Data collected March 12, 2013

SOURCES

1. Alexa.com
2. internetworldstats.com

Source: TopComputerScienceDegrees.com