We are pleased to share with you the updated programme for our 5th Annual Digital Marketing Conference, this time taking place in Mallorca on 4th October. Joining us will be fantastic local and international speakers from e.g. Meliá Hotels International, Google, Iberostar Hotels & Resorts, TripAdvisor, Palladium Hotel Group, Review Pro, Avvio, translations.com, and The Carlson Rezidor Hotel Group.
Please note we have a resident rate for Spanish residents.
You will meet:
Sign up today to hear local and international success stories in all things digital – and how they can benefit you and your business.
Topics of the day include:
– Case study: Ushuaia Beach Hotel Ibiza – Hotel Innovation That “Rocked The World”
– Case study: How Melia Hotels & Resorts Leveraged Social Media to Redefine Hotel Marketing
– Panel discussion: Digital Marketing – What is hot, not and up and coming.
– Creating a Content Advantage: Techniques and strategies for engaging content campaigns
– Direct Booking Strategy: Tactics to compete against OTAs
– Mobile’s Role in Customer Journey
– Omni-channel Key Success Factors
– Global Hospitality Content Strategy: A Three-Tiered Approach
– New Generation Guest Survey Systems: Empowering Marketing & Operations Teams
– The role of Personalisation in Direct Booking Conversion
