Waldorf Astoria Hotels & Resorts launched Waldorf Astoria Driving Experiences (www.waldorfastoria.com/drivingexperiences) at six of its properties in the United States. The new driving program offers hotel guests the opportunity to get behind-the-wheel of three supercars under the guidance of world-class professional race car driver Didier Theys.
Designed to appeal to discerning travelers and automotive enthusiasts, Waldorf Astoria Driving Experiences give participants access to three of the world’s most famous super cars, including a Ferrari 458 Italia Spider, McLaren MP4-12C, and Porsche 911 Turbo.
The driving experience program will start its engines in six of Waldorf Astoria’s 29 properties, including:
- Waldorf Astoria Park City – Park City, Utah, September 30 – October 5
- La Quinta, A Waldorf Astoria Resort – Palm Springs, Calif., October 15 – 20
- The Boulders, A Waldorf Astoria Resort – Scottsdale, Ariz., October 24 – 29
- The Roosevelt, A Waldorf Astoria Hotel – New Orleans, La., November 6 – 11
- Boca Raton Resort & Club, A Waldorf Astoria Resort – Boca Raton, Fla., November 14 – 19
- Arizona Biltmore, A Waldorf Astoria Resort – Phoenix, Ariz., December 2 – 7
At every location, motorists will receive an introduction and tutorial about each vehicle by excursion leader and Belgian race champion Didier Theys, and then set out behind the wheels on a bespoke and breathtaking driving tour, rotating cars and drivers along the way.
The pre-arranged courses will take attendees through some of the nation’s most beautiful routes and historic landmarks. In Utah, for example, the pre-planned course will take the group past Provo Canyon and Bridal Veil Falls, and the Palm Springs route will include stops along the San Bernardino National Forest and Big Bear Mountain. The total drive time will be approximately three hours and the cost of the experience is $999 per couple (excluding accommodations). Waldorf Astoria Ultimate Driving Experiences are presented in partnership with DXL US.
“The Waldorf Astoria brand has provided unforgettable experiences for its guests for more than a century,” said John T.A. Vanderslice, global head, Waldorf Astoria Hotels & Resorts, Hilton Worldwide. “This program continues our legacy by offering our clientele authentic and unforgettable moments that further connect them to our properties in an extraordinarily modern and interactive way.”
Waldorf Astoria enthusiasts are also invited to participate socially in a #WaldorfExperiences contest which will launch online August 11, 2014. Waldorf Astoria will ask fans and followers of the brand’s social channels (Facebook, Twitter, and Instagram) to submit photos from their own driving experiences by tagging them with the #WaldorfExperiences hashtag for a chance to win a free stay at a Waldorf Astoria property.
