AlliedPRA, Inc., a Destination Management Company (DMC), has announced its new strategic global partnership with venuesworld.com, a local venue-finding and Destination Management Services Company in more than 25 countries across Europe, Middle East and Asia. According to Denise Dornfeld, CIS, AlliedPRA Chairperson, AlliedPRA will serve as the preferred Destination Management Company in North America while partnering with venuesworld.com as one of its strategic partners for its international program requests.
The partnership is designed to provide cross-promotional opportunities to effectively service those clients seeking program operations in the international market, covered by the two companies. Through its online portal and strategic destinations offerings, venuesworld.com provides a simple gateway for international companies to connect with local expert knowledge and event support for corporate meetings and conferences, with the added value of local supplier relationships and rates. Collectively, venuesworld.com operates more than 1,000 corporate events and conferences annually for various business sectors and regions. Combined with AlliedPRA’s thousands of programs operated each year, the global reach of destinations and programs operated makes the partnership one of the leading sources for destination management services worldwide. The new strategic partnership positions AlliedPRA on an expanded global front to serve the various needs of its international client base, while continuing to dominate the North American marketplace.
“This time last year, our company made the decision to shift our business strategy in Europe and move to a strategic partnership model. We took a substantial amount of time to select the right partnership, ensuring we could successfully position AlliedPRA in the international market through a model that is strategic, forward thinking and goes outside the box of traditional DMC marketing consortiums,” shared Dornfeld. “After vetting several companies and looking at the various channels in the international arena, we found a solid partner in venuesworld.com. We are thrilled to collaborate with a company that is competing on a global scale through new mediums and untapped markets and is aligned with our award-winning business model of delivering outstanding DMC local, authentic and customizable services our clients have come to expect from AlliedPRA.”
Unlike the DMC marketing consortiums often found in the international space, venuesworld.com serves as the single point of contact, providing uniformity in service quality and delivery across all destinations, similar to the AlliedPRA business model of quality standards measures and system-wide interface between destinations. This model allows for client and event knowledge to seamlessly transfer from one destination to another. From the service delivery stand point, the partnership offers a centralized and streamlined delivery of service offerings with direct oversight at the destination level, again similar to the AlliedPRA Performance Team model and strict destination service requirements. The depth of knowledge and keen understanding of the destinations venuesworld.com sources and serves, is vital to its success and offers a tremendous benefit to clients when utilizing the team’s boots on the ground and preferred relationships with local suppliers. In addition to the DMC services, venuesworld.com also serves as a local venue sourcing service for clients, so the work is done ahead of time, eliminating the burden on the client’s behalf.
“We are excited to form this partnership with AlliedPRA, a leading Destination Management Company known throughout the market as a leader in its service delivery and client relationships,” commented John Burke, Director & Co-founder venuesworld.com. “We have experienced tremendous success through our online service portal delivering local destination management services and this new partnership opens up additional markets and opportunities for both venuesworld.com and AlliedPRA.”
“This partnership exploits the synergy between the two companies to the benefit of our clients, and we look forward to a long and successful run.” added Christina Nolan, Director & Co-founder venuesworld.com
For information on the complete portfolio of destination management services, locations and the latest event trends, click here to visit our website, email globalsales@AlliedPRA.com, or call +1 619.234.9440.