Cogir Real Estate, in partnership with the Fonds immobiliser de solidarit FTQ, has officially broken ground on the HUMANITI Montral project. At the same time, Cogir immobilier and theÊFonds de solidarit FTQ announced that the hotel slated to be built as part of this project, HUMANITI Htel Montral, will be under the Autograph Collection Hotels banner, making it the first property under this brand, owned by the world’s largest hotel chain, Marriott, to appear in Montral. It will be recalled that HUMANITI, a unique mixed-use project, is the first of its kind inÊCanada.Ê
On hand for the official ground-breaking ceremony were the project’s promoter and President and CEO of Cogir,ÊMathieu Duguay, the President and CEO of the Fonds immobilier de solidarit FTQ, Normand Blanger,ÊSerge Primeau, Vice-President, Canadian Operations Urgo Hotels Canada and the Senior Vice-President, Natural Resources, Industries, Entertainment and Consumer Goods at Fonds de solidarit FTQ, Janie Bque.Ê
AÊmixed-use project focusing on the human experience in a connected vertical village
Comprising a 200-room hotel, over 300 rental units, 150 condominiums, 60,000 square feet of office space and 15,000 square feet of commercial space, the project will occupy the entire block bordered by Viger, De Bleury, De La Gauchetire and Hermine Streets, complementing theÊQuartier international de MontralÊand providing a spectacular view ofÊPlace Jean-Paul-Riopelle. Founded on the concept of “live, work and play,” HUMANITI will be a source of pride for Montrealers, with its outstanding architecture designed byÊLemay.ÊÊ
The first Marriott Autograph Collection hotel in Qubec
A luxury, four-star boutique hotel, HUMANITI Hotel Montral will have 193 rooms between the 10th and 18th floors. The hotel will also feature a 100-seat restaurant, a 60-80-seat lounge-bar, reception and meeting rooms with a capacity of 300 guests, a spa, a gym, an outdoor roof-top pool and access to the building’s indoor parking. ÊÊThe hotel will be managed by Urgo Hotels Canada, the Canadian subsidiary of Urgo Hotels and Resorts. Urgo Hotels Canada is renowned for its management quality and exceptional performance. The seven hotels it manages in Qubec are among the most successful in their respective markets. Urgo Hotels and Resort owns and/or manages a group of 45 hotels and resorts in the U.S. andÊCanada, including some 20 under the Marriott banner.
Quotes
“We’re delighted to break ground and make this signature project in the heart of downtown Montral a reality. HUMANITI has been designed to offer its residents a pleasant, efficient and satisfying lifestyle in a connected community. The pedestrian esplanade, urban chalet, rooftop swimming pools, terraces and nearby stores and businesses will foster interaction. Electric charging stations and carpooling services will be available to HUMANITI residents, and a mobile app will facilitate connectivity and sharing.” -ÊMathieu Duguay, Chairman and CEO, Cogir.
“With this project of overÊ$200 million, HUMANITI will boost the city’s economy, create over 1,700 jobs and revitalize downtown Montral. In HUMANITI, we are combining the strengths of our city Ð business, tourism and value-added shopping Ð in an attractive mixed-use project that will also be a desirable place to live.Ê We’re delighted to team up with a quality partner like Cogir and show the strength of our network with this joint investment between the Fonds immobilier and Fonds de solidarit FTQ” Ð Normand Blanger, President and CEO, Fonds immobilier de solidarit FTQ.
“Each one of Marriott’s Autograph Collection hotels is unique in terms of location, luxury, trendiness, design and personality. The HUMANITI project was very inspirational in this regard due to the value it offers and its local inspiration. We found the project very exciting, as did Marriott, and had no trouble convincing them to add it to their unique hotel collection.Ê There is no doubt in our minds that HUMANITI’S DNA will allow us to elevate the hotel’s performance to the same level as the rest of the properties in our North-American hotel portfolio” -ÊSerge Primeau, Vice-President, Operations and Development, Urgo Hotels Canada.
“With tourism on the rise in Montral, the hotel market is booming. In 2016, the City welcomed over 10.2 million tourists, compared to 9.6 million a year earlier, an increase of about 6 per cent. Besides creating jobs during the construction, the hotel is expected to generate 80 jobs when it opens in spring 2020. TheÊ$9 millionÊinvestment made together with the Fonds immobilier has given us the exceptional opportunity to work with the Marriott franchise and its international distribution network. We hope to replicate this concept elsewhere inÊCanadaÊand are especially delighted to have been able to attract the Autograph Collection banner to Qubec” – Janie Bque, Senior Vice-President, Natural Resources, Industries, Entertainment and Consumer Goods.
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