Starwood Hotels & Resorts Worldwide has announced the debut of the Four Points brand in Indonesia, with the opening of Four Points Bali, Kuta. Located on Jalan Benesari Banjar Pengabetan in a serene area of Kuta—just minutes away from the renowned Kuta Beach and its nightlife, shops and restaurants—Four Points Bali, Kuta marks Starwood’s seventh property on the island of Bali.
Owned by PT. Umah Benesari, Four Points Bali, Kuta features 185 spacious and contemporary guest rooms. Guests will enjoy full-service dining at The Eatery, a 24-hour fitness center and kids club, all of the brand’s popular amenities including fast and free WiFi throughout the hotel, complimentary bottled water, and a chance to sample authentic local beers as part of the signature Best Brews™ program.
“We are proud to debut the Four Points brand in Indonesia with the opening of Four Points Bali, Kuta, adding to our rapidly expanding list of dynamic destinations across the globe,” said Brian McGuinness, Global Brand Leader, Specialty Select Brands for Starwood. “With this significant opening, we are confident that Four Points will continue to reinvent travel across the globe with its emphasis on stylish comfort and genuine service at an honest value.”
“The opening of Four Points Bali, Kuta is set to meet the increasing demands for mid-market accommodations especially in Bali, given its approachable brand positioning of travel that suits your style,” said Charlie Dang, Regional Vice President, Southeast Asia, Starwood Hotels & Resorts Asia Pacific.
With 50 new hotel deals signed in 2014, the most in Starwood’s company history, the brand will surpass 200 hotels in 2015, with more than 25 planned hotel openings this year. The Four Points brand boasts Starwood’s largest and fastest growing development pipeline. Across Asia Pacific, Starwood operates more than 40 hotels under the Four Points flag with more than 45 additional hotels in the pipeline.
