Global hospitality leader, AccorHotels, has announced the appointment of three executives to its luxury division following the acquisition of FRHI Hotels & Resorts (FRHI) and its three prestigious luxury hotels brands: Raffles, Fairmont and Swissôtel. Greg Doman, François Baudin and Laure Morvan have been respectively appointed SVP Development North and Central America, Luxury Hotels Americas & Residential; SVP Development Luxury Hotels Europe Middle East and Africa; and VP Development Luxury Hotels ASPAC.
In their new roles, they will report to Gaurav Bhushan, AccorHotels’ Global Chief Development Officer. These appointments aim to align the development team with the new global organization, following the creation of the luxury division headed by Chris Cahill, AccorHotels’ CEO of Luxury Brands.
“The integration of FRHI makes AccorHotels a worldwide leader in the luxury segment,” said Bhushan. “As the Group enters this new exciting adventure, we have set ourselves ambitious targets across all regions to enhance our network in this segment. The luxury development teams led by Greg, François and Laure will combine their expertise with the knowledge and network of our regional development teams worldwide to expand our luxury and upscale brand portfolio and strengthen our leadership in this segment.”
Greg Doman has been with FRHI for 13 years and has extensive experience in both luxury hotels and branded residential development. In his role, he will lead the development for the North and Central America network, and also work closely with Abel Castro, SVP Development South America, for the development of the luxury and upscale network in South America. Doman will also be responsible for the branded residential business globally for the Group, as AccorHotels continues to see growth potential across its portfolio.
François Baudin has been with FRHI for nine years, during which time he and his teams contributed to expanding FRHI’s leading luxury network and pipeline in the Middle East. In his new position, he will bring a wealth of expertise in development of luxury hotels to the Group.
Laure Morvan has been with AccorHotels for over 10 years working in the Middle East and Asia Pacific regions. Previously, she held the position of Director of Development on the Asia Pacific team. Morvan has an excellent track record in the development of the AccorHotels luxury and upscale network both in the Middle East and Asia Pacific.