The Peninsula Hotels has introduced a partnership with Beats by Dr. Dre (Beats) that provides guests with access to signature audio products for complimentary use during their stay. The leader in premium sound entertainment, Beats is known worldwide for its sleekly designed, iconic wireless devices. Guests will discover the brand’s line of signature products including the Studio Wireless headphones, Powerbeats2 Wireless earphones and Beats Pill speaker.
This partnership is the first of its kind for both companies. It was launched at The Peninsula New York on July 1, 2015, to be followed shortly at Peninsula hotels in Chicago and Beverly Hills. The program is expected to be available at all 10 Peninsula properties later in the year.
“The ability to surprise and delight our guests with innovative new programs is a hallmark of The Peninsula Hotels,” says Robert Cheng, Vice President of Marketing for The Peninsula Hotels. “We believe our partnership with Beats by Dr. Dre will offer our guests access to an incredible audio experience that is arguably the most impressive available on the market.”
Available for complimentary use throughout their stay, guests may select from the Beats menu card in-room, then simply call the concierge and the product will be hand-delivered along with a quick tutorial on how to begin their listening experience.
