The benefits of big data: how the explosion of guest information is changing the hotel industry

We can collect so much information about our guests, but how is this being used to offer personalised experiences and build brand equity without compromising privacy? With John Oberon, President of Cybage.

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About Cybage

Cybage Software is a technology consulting organization specializing in outsourced product engineering services. As a leader in the technology and product engineering space, Cybage works with some of the world’s best Independent Software Vendors (ISVs). Our solutions are focused on modern technologies, and are enabled by a scientific, data-driven system called DecisionMines™ for Digital Excellence. This unique model de-risks our approach, provides better predictability, and ensures a better value per unit cost to our clients.

With a laser-sharp focus on technology, Cybage solves complex problems for its clients using new-generation technologies for Cloud, Mobility, E-commerce, Data Analytics, Social Collaboration, and enables enterprise-wide digital transformation. Its presence in eight countries and a highly skilled talent pool of more than 5,700 employees make Cybage a worthy partner to technology startups, mid-size companies, and Fortune 500 corporations alike.

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