To gain a competitive advantage, hotel operators must embrace centralized data practices to help them level the playing field against established brands.
Enhancing decision-making: How data management empowers hotel asset managers
By utilizing data management tools, hotel asset managers can enhance their decision-making abilities, improve business operations, and increase profitability.
7 steps to creating a guest journey for the first time
In an industry as competitive as hospitality, creating a seamless guest journey is essential for hotels. Here is a step-by-step recap on how to do it.
8 practical tips to increase your hotel’s occupancy rates
With a little creativity and lots of data and insights, low occupancy periods can be more efficiently managed.
The value of human connection in customer service
Customers desire convenience and understanding — the convenience of information and an understanding of their individual needs and unique situations. But is AI capable of delivering this kind of customer service?
A beginners guide to lead generation for hotels
By generating leads, hotels can reach out to a larger audience, increase brand awareness, and drive sales and profits.
Which online resources lead to booking travel
Online travel agencies will often lead consumers to further research directly on suppliers’ websites: airlines, hotels, car rental, etc. So it’s important to make sure you put on your best face on OTA sites, not just on your own website.
Satisfy guests and align teams: the hotel CEO’s blueprint for success
Profit growth is an intricate dance between short-term guest-focused strategies and long-term team building and process refinement. Here are six tips encompass a holistic approach to increasing profits.
How digital transformation is facilitating servitization in the hospitality industry
Hoteliers should not digitize just for the sake of it but rather adopt those technologies that increase their market pull and improve their bottom line.
A new flavour for hotels
Considering the effects of outside-hotel customers on hotel performance, hotels should treat outside-hotel guests as their main target and develop management practices related to them.