Online travel agencies will often lead consumers to further research directly on suppliers’ websites: airlines, hotels, car rental, etc. So it’s important to make sure you put on your best face on OTA sites, not just on your own website.
How to leverage Big Data and outshine the OTAs
In this White Paper, we take a look at the wider tech stack and examine why, it is, in many cases, ineffective in enabling hotels to access the power of Big Data and in turn, compete successfully against Online Travel Agents (OTAs). We start with the archetypal problem of multiple guest profiles within the IT stack and why this will inevitably lead to a digital dead end for hotels.
Booking.com best practice guide for hoteliers
Here’s a closer look at the peculiarities, best practices, and other aspects of booking.com and a brief guide to help you set up in the best possible way.
[New Webinar] Capturing Demand
In this Webinar, we explore the actions required to capture direct business through owned, earned and paid media, with actionable insights and key takeaways.
STAAH reveals top online booking channels for 2022
STAAH unveiled the list of distribution channels that brought the highest booking revenue to hotels in 2022.
Exceeding guest expectations in a contactless world
We speak with Moritz von Petersdorff–Campen about how hoteliers can take back guest relationships from OTA’s.
AirTrip International signs multi-year agreement with Sabre
New agreement will enable the online travel agent (OTA), which is rapidly growing in the Japanese market, to capitalize on Sabre’s advanced shopping algorithms and rich content.
How hotels can skip OTA pre-authorizations and go direct
Many hoteliers don’t fully understand the importance of pre-authorizations in their overall revenue management strategy, here’s what you need to know.
Hotelier’s quick guide to Expedia’s Search and Sort Factors update
Researching hotels on OTA review sites is often the first step in a traveler’s guest journey, which in turn makes those listings an important aspect of most hotels’ marketing strategy.
Trip.com among top 10 most downloaded OTA apps for H1 2022
Trip.com, has been named the 10th most downloaded OTA app globally in the first half of 2022 by leading app analysis firm Apptopia.
