The Hotels Network Responds to Significant Customer Growth with Asia-Pacific Expansion - Insights

The Hotels Network Responds to Significant Customer Growth with Asia-Pacific Expansion

Pioneers in the field of predictive personalization, The Hotels Network (THN), an innovative software company operating within the hospitality industry, is doubling down to expand its already strong presence in APAC. In September, THN’s rapidly growing regional team is moving to a new office in Singapore’s central business district which will become the hub for Asia-Pacific.

The company already works closely with long-term clients like Minor Hotels, Frasers Hospitality, Dusit International and Metro Hotels to enable them to personalize their website user experience and increase direct bookings. This, paired with the recent surge in new clients including such brands as Next Hotels & Resorts and Memoire Hotels & Resorts, reinforced the need to expand operations in this region.

Building a team of passionate professionals ensures that, as the network of clients grows, brands will continue to experience the same high-quality service that they have become so accustomed to with THN. With the wealth of industry experience brought by the senior level recruits, THN is confident to have the right team in place to understand the challenges hoteliers are facing and meet their needs in terms of optimizing online distribution.

APAC is a region that is experiencing some of the highest levels of growth the hospitality industry has ever seen, which has resulted in growing demand for cutting-edge technology. When commenting on the company’s expansion, Juanjo Rodriguez, Founder of The Hotels Network said “APAC hotels offer guests some of the best service worldwide and THN is here to help them translate that level of quality to their online experience.”

To celebrate the new office opening, THN are hosting a party for hoteliers and partners on the evening of the 26th of September. If you would like to find out more about this event or reserve a place, please visit These developments come ahead of the upcoming ITB Asia event in Singapore that starts on October 16th. The THN team will be attending, and would be delighted to meet partners and hoteliers there to discuss their brand’s direct booking strategy and objectives for the coming year.

About The Hotels Network:

The Hotels Network is an innovative technology company working with over 4,000 hotels worldwide. The company offers clients a hotel tech ecosystem to boost website conversions and ADR. By adding a layer of tools to their website, brands can improve the user experience for guests and increase direct bookings. 

In addition to price comparison, reviews summary and a full suite of personalization options, the company’s recent product innovation, Oraculo, is the world’s first predictive algorithm for hotels. Oraculo predicts the behavior of visitors to the hotel website and then automatically personalizes both the message and the offer for each user.

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