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Cogwheel Marketing & Analytics
Marketing Agency
Cogwheel Marketing & Analytics

We identify the gaps where brand marketing stops and hotel marketing begins.

About Cogwheel Marketing & Analytics:

Cogwheel Marketing™️ is a digital marketing agency specializing in branded and soft branded hotels, leveraging each brand’s capabilities and coupling that with supplemental strategies to maximize total online presence through digital marketing and advertising. The process starts with identifying gaps in a hotel’s online presence, aligning hotel and revenue goals, and then developing a strategy with tactics to close those gaps. Their reporting and business intelligence tool, Cogwheel Analytics™️, aggregates data across the customer booking journey to identify trends and benchmark marketing data across hundreds of hotels.

BEST FOR:

– Marriott Hotels
– Hyatt Hotels
– IHG Hotels
– Hilton Hotels
– Above Property Marketing Teams
– Commercial Strategy Teams

Contact Details:

Company: Cogwheel Marketing & Analytics

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Location: Grand Junction, CO

Founded: 2018

Website: https://cogwheelmarketing.com/

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FEATURES

  • Full Service Marketing Agency
  • Cogwheel Analytics

DEPLOYMENT

Desktop

SUPPORT

Email, Phone

TRAINING

In Person, Live Online, Webinars, Documentation, Videos

ARTICLES

Stop treating hotel marketing as an expense: Build revenue infrastructure instead

For most hotel leadership teams, marketing lives firmly on the cost side of the ledger. It looks like a series of short-term expenses: seasonal campaigns
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What hotel marketers get wrong about AI visibility (And How to Fix It)

Stephanie Smith recently joined The AI Reality Check Series with Revenue Hub to discuss how AI is influencing hotel digital marketing and how hotels
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Inside ChatGPT Ads: Real performance data for Hotel Advertisers

Earlier this year, OpenAI started testing ChatGPT ads in the US for Free and ChatGPT-Go tiers. OTAs like Expedia were quick to jump on the bandwagon.
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AI Mode, AI Max, and Performance Max: A hotel marketer’s reality check

Want your ads to show up in AI Mode? Google says that this is possible through AI Max and Performance Max. Currently, they’re testing a new generation
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AUTHORS

Ira Vouk

Stephanie Smith

CEO

VIDEOS

HOTELS Magazine Video Series: In Discussion with Stephanie Smith, CEO, Cogwheel Marketing

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