In this episode, we delve into the dynamic world of Hotel B2B distribution.
Join us as we explore the future of this ever-evolving industry with Chinmai Sharma, SVP and Global Head of Lodging, Ground, and Sea at Sabre Corporation.
With extensive experience in the global travel and hospitality sector, Chinmai shares his insights on the significant shifts shaping the industry, the role of technology and AI in enhancing personalization, and the strategies hotels can adopt to maximize their visibility and success.
Whether you’re a seasoned professional or new to the field, this episode offers valuable perspectives on navigating the complexities of hotel distribution.
We discuss:
- Why it is crucial to shift this mindset and attach hotels earlier in the booking journey.
- The impact of AI on personalisation distribution so far.
- How AI will further transform hotel distribution and personalization for travellers.
- How Sabre is responding to the requirement to deliver a more consumer-trade experience for B2B buyers.
- How sponsored and promotional advertising spots influence hotel bookings, what’s driving their increasing importance and how hoteliers can leverage these tools to maximise visibility effectively.
Chinmai Sharma
Senior Vice President and
Global Head of Lodging, Ground & Sea
Sabre Corporation
About Sabre Corporation
Sabre Corporation is a leading software and technology company that powers the global travel industry, serving a wide range of travel companies including airlines, hoteliers, travel agencies and other suppliers. The Company provides retailing, distribution and fulfilment solutions that help its customers operate more efficiently, drive revenue and offer personalized traveller experiences. Through its leading travel marketplace, Sabre connects travel suppliers with buyers from around the globe. Sabre’s technology platform manages more than $260B worth of global travel spend annually. Headquartered in Southlake, Texas, USA, Sabre serves customers in more than 160 countries around the world. For more information visit www.sabre.com.
