If there are to be fewer customers in the traditional hospitality industry, should businesses in the hospitality sector start adapting?
Ways to create a successful CRM strategy
To improve your CRM strategy and retain your prime customers, you must ultimately be able to monitor every action taken by a customer, no matter how insignificant it may seem. Here are the 3 most useful tips to create a successful CRM strategy for your hotel business.
Top social media copy ideas that generate leads and convert them
Social media can be a great tool for hoteliers looking to tap into new markets or interact with their guests in new and exciting ways. Make sure that your efforts do not go to waste by following the these copywriting tips and ideas on how to create truly stunning social media copy that converts.
Wellness tourism trends to watch out for
Travelers are increasingly placing wellness at the forefront of their vacations, seeking to restore their wellbeing and take part in activities that boost physical, mental, and spiritual health.
Preparing for the post-post-pandemic travel era
In the post-pandemic travel recovery, all that pent-up demand has rushed out the gates with hordes of people rediscovering the globe. But as they say, “This too shall pass.”
The importance of promoting diversity, equity, and inclusion in the workplace
Businesses that embrace DEI policies and working practices reap a range of benefits, and are better positioned to thrive than rivals that sideline the progressive ethos and ideals these underpin.
How to become an upselling champion at the front desk
This article is written specifically for front desk agents as well as managers who want to train their staff to better upsell.
Hospitality PMS tech is helping hotels & resorts go paperless
While the benefits of going paperless are clear, getting there isn’t so simple.
Customer feedback on hospitality experiences: 5 best practices
The findings of a recent research project reveals the questions that are vital to the success of any business, especially one based on hedonic experiences like the hospitality sector.
Finding the Goldilocks Zone of spending with business intelligence
Hotels have a firm grip on cost overruns, but how would a property know if it is underspending?
