Here are five practical ways to increase hotel newsletter sign-ups, enabling you to build quality relationships, increase patronage, and attract more guests.
Sustainability action plan for hospitality
Highlights from a research project that lays out the framework of the most realistic and implementable steps to get a hospitality sustainability action plan started from the hotelier’s perspective.
Do your financial end-of-year prep now or forever try to catch up
Now is the time to get your house in order. Review your needs, assess your resources, and communicate your game plan.
The hotel check-in process has been the same for 100 years
Here are the most common steps in the current process and how they emotionally affect the guest.
Metaverse and hospitality: What’s going on behind our backs?
Visiting a hotel and enjoying a uniquely immersive experience without ever actually physically being there? Attending an exclusive VIP event without leaving the comfort of your own home? The metaverse opens doors that we still have trouble fully conceiving, and its potential link with daily hospitality business remains a mystery for the vast majority of hoteliers.
The next sustainable food trend could be invasivorism
Still in its nascent stage, we think invasivorism will become quite popular in five to ten decades, and intrepid hotel brands stand a chance at gaining some cache by being early adopters.
6 brilliant video marketing ideas for hotels
Video content gives travelers a sneak peek into every aspect of their potential vacation experience before they even take off on their trip.
3 marketing tips for your employer branding
With the ongoing labour shortage crisis, building a strong employer branding is crucial in travel and hospitality.
Three metrics that count in your food operation
If you do not have all three of these metrics on your radar screen at the same time, you are flying the profit picture in your food operation with at least one eye closed.
Drone food delivery is taking off
A major potential advantage of drone-based food delivery is that drones are eco-friendly, in line with calls to promote sustainability in the food service industry.