Here are the top priorities for optimising your website from a technical perspective, optimising your website’s content, and optimising your presence in local search.
Marketing your hotel to the digital traveller
Reliance on digital devices has only accelerated during the pandemic, so travel businesses must be able to reach their potential travellers through engaging mobile content. But which online and digital channels should you use? Here is a simple beginners’ guide to a range of online marketing channels you need to consider in your quest to attract the digital traveller in 2022.
Quick wins to convert Black Friday bookings on your hotel’s website
Many travelers wait specifically for Black Friday to book their travel for the year, and most hotels cannot afford to miss out on this huge share of the business.
A definitive guide on hotel SEO to boost website traffic
SEO is so important for your web site traffic. Here is a closer look at how to define your target audience, optimise Google reviews for organic search and build links.
How to make your hotel stand out post Covid-19
The countless marketing, sales, and operational tools available in the market have allowed hoteliers to gain quick returns in the past, but unfortunately mediocre strategies and cookie cutter approaches won’t cut it anymore.
Want your hotel to rank higher on Google? Do this.
Social media is fun and flashy, and paid advertising is great for a quick win — but SEO is the most valuable long-term recovery strategy. Here are eight simple, straightforward SEO tips for your hotel.
4 Crucial SEO tips for the travel industry
Holiday season means less work for the visitors and more for the people in the travel industry. With cities now beginning to open again, how do you stay competitive in reaching these potential guests?
5 reasons why your hotel must have a Google My Business listing
Creating a Google My Business profile is your first step towards ranking higher in Google search. Your guests/potential guests can now be informed about your property.
Essential hotel marketing strategies that lead to more revenue
As challenging as running a hotel is, if you put in the effort and employ these strategies, you are sure to see some positive results.
How to gain referral traffic to your hotel website?
Many hotels struggle to get traffic to their websites but you can always count on one strategy – referral traffic.