Organising and structuring your guest data properly is essential not only for improving outcomes within the marketing department but also for saving time, which is one of the key concerns of hotel marketers.
9 benefits of implementing a customer experience platform: insights from industry experts
The results of implementing a platform that is focused on the guest experience include improved guest satisfaction and loyalty, higher ratings and reviews, and increased revenue through repeat bookings and positive word of mouth.
Race to direct booking success: Unleash a Mario Kart-inspired user journey on your hotel website
Harness the learnings from Mario Kart’s winning formula to provide potential guests with an engaging and personalized website experience.
5 digital tactics to improve guest satisfaction
Customer satisfaction is a never-ending process, you need to take continuous action to meet your customer needs. By utilising these digital tools in the right way, you can enhance the guest experience and improve guest satisfaction, ultimately leading to increased revenue and loyalty.
3 crucial aspects to award winning guest experience
Creating a guest experience that is unforgettable means that you will have a constant stream of brand ambassadors, with your guests becoming your biggest advocates and sharing their amazing experiences with those around them.
Sojern announces platform enhancements to AI-powered audiences
Sojern has leveraged its long-standing AI capabilities to provide expanded support for more than 10,000 travel marketers annually. Customers include hotels and resorts of all sizes, destinations, attractions and airlines.
How personalization contributes to increased revenue and profits
Hotels are often biased when creating offerings and packages for potential guests because they make decisions based on a hunch or past experiences that are no longer relevant. Let’s examine which data a hotel needs to implement a successful guest personalization process.
6 hotel mistakes that destroy your guest experience
How can you improve the guest experience when their expectations are constantly changing?
How to increase direct bookings through personalization with Juanjo Rodriguez
In this episode, we discuss how to use personalisation on your website to increase direct booking conversion. My guest is Juanjo Rodriguez, founder and CEO of technology company The Hotels Network.
SLH selects The Hotels Network to boost brand channel conversion
Small Luxury Hotels of the World is partnering their community of 520 hotels with The Hotels Network to increase reservations on their website and grow their loyalty base.
