Anna Randow
Partner & Director of Global Sales
Bookboost AB

About Anna Randow:

Anna brings the business forward by expanding the portfolio with innovative and forward-thinking hospitality brands. She’s a global citizen, a passionate traveller and a hotel nerd.

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What is customer effort and how to lower it to increase guest satisfaction

Customer effort is one of the metrics used in hotels to measure guest satisfaction. It is all about how easy it is to stay in your hotel, from the booking...

How to effectively reach tech-savvy travellers

In the modern world we live in, where everyone is connected through the power of technology, a new breed of travellers has grown significantly: the tech-savvy ones.
guest communication

Five tactics for better guest communication

Providing quick answers and motivating engagement is key to improve your communication with guests, enhancing guest experience and build guest loyalty.
guest journey

8 best practices when implementing a guest journey in your hotel

As a hotelier, one of your main concerns must be to ensure your guests have a seamless experience throughout their journey. This will reduce frustrations not only for them but...