While the metaverse will not replace in-person travel, it has golden potential to fuse physical and virtual environments.
A hotelier’s guide to digital marketing: evolution, innovation, and disruption in 2023
Here’s how hoteliers can position themselves to drive revenue, attract more guests, and stay relevant in a rapidly changing landscape.
Leveraging immersive virtual experiences in your hotel marketing
If you choose to use virtual reality in your industry, you’ll be a bit of a trailblazer, but it will also help you stand out until other hotels start to notice the effectiveness of such an immersive experience.
Hotel previsualization as a metaverse use case for right now
The travel industry is one of the prime beneficiaries of metaverse technologies with applications that your brand can realize for gains in 2023.
Hype works both ways with the Metaverse and Web3
All blockchain implementations must be framed not in terms of what the current hype is but in terms of the fundamentals of hospitality: enhancing the onsite experience and the overall value for customers above all else.
Metaverse and hospitality: What’s going on behind our backs?
Visiting a hotel and enjoying a uniquely immersive experience without ever actually physically being there? Attending an exclusive VIP event without leaving the comfort of your own home? The metaverse opens doors that we still have trouble fully conceiving, and its potential link with daily hospitality business remains a mystery for the vast majority of hoteliers.
A meaningful metaverse for hospitality and the power of presence
A meaningful metaverse for the hospitality industry solves a problem and places customer experience as the highest priority.
Four trends for now and four for later
You need to know what to do in 2022 that will help with the top and bottom lines for the calendar year, as well as set you up for future success as guest demands evolve.
What will the metaverse mean for the hotel industry?
Despite its infancy, the metaverse has already opened some avenues to the hotel industry, from attracting and up-selling guests, to improving events at hotel locations and improving the guest experience.
