Oaky, the Amsterdam-based upselling platform recently welcomed Mohamad Elfetyani as Sales Director Middle East & Africa to drive growth in the region.
Based in the Netherlands and quickly expanding in markets around the world, the upselling platform Oaky now brings Mr. Mohamad Elfetyani on board as Sales Director Middle East & Africa. He has more than 10 years of online distribution experience and with his proven track record of successful business development as well as expansion strategies, Mohamed will lead Oaky’s growth activities in the region and foster strong partnerships with industry professionals in this area’s dynamic hospitality market.
“I’m excited to join Oaky’s team and work with them to promote their cutting-edge upselling experience to hotels and resorts looking to create a unique experience for their guests all while achieving or even surpassing revenue goals,” says Mr. Elfetyani. “Oaky’s promise of direct and personalized guest communication matches my vision that hoteliers should fully own the relationship with their guests since they best know the market and the people they serve.”
Prior to joining Oaky, Mr. Elfetyani served as Area Manager Global Accounts EMEA at Booking.com’s headquarters in Amsterdam where he managed the company’s chain relationships for EMEA and on a global level. Before this, he was based in the Middle East where he opened the company’s Cairo office and established regional support for clients throughout the region. He has also held various positions in hotel operations at companies including Movenpick Hotels & Resorts and Hyatt Regency in Egypt. Mr. Elfetyani was awarded a Bachelor of Science in Accounting from Alexandria University in Alexandria, Egypt.
“We’re excited to welcome Mohamed to the Oaky family,” said Lars Jonker, Co-Founder. “His many years of experience in the Middle East at renowned international hotel brands and the world’s leading OTA make Mohamed the ideal fit for the job. We look forward to working with him on growing Oaky’s presence in the Middle East and enabling the region’s many amazing hotels to boost their revenue with our customized, highly personalized and fully automated upsell technology.”
