Global Asset Solutions has launched an online training course with external accreditation which will support the growing demand for
hotel asset management.
The course will target aspiring asset managers who are already working elsewhere in the sector, as well as students and new entrants.
Asset management at its best sees on-the-ground knowledge combined with experience to ensure owner, brand, and all stakeholders are aligned and function at their best. This course teaches the skills required to build the hotels’ value for the owner, helping you to understand the real estate side of hotels as well as the capital issues.”The course draws on the decades of experience gained by Global Asset Solutions as it grew to be the largest independent asset manager in EMEA and AP, with assets under management worth over $15bn. The company’s continuing involvement in the sector means that the course remains up-to-date, providing real tangible examples, and addressing current issues and trends.This certificate is tailored towards hotel owners, bankers, investors, lenders, operators (e.g., regional VP or GMs), students, and anyone involved in hotel real estate who wants to update their skills and learn about asset management. This course was initially built as an academic program, but has since been rewritten and improved to the current business environment, with concrete professional experiences.The course includes an introduction to asset management, real-life asset-management scenarios, and tools and techniques used by asset managers.By the end of the program, students will have all the information they need to make strategic decisions, easily understand financial statements (i.e., P&L, balance sheet, or cash flow), analyse and approve a budget, and create a robust asset management plan.Sogno added: “The number of stakeholders involved in each hotel property is growing all the time and the role of asset management is critical to ensuring cohesion. A good asset manager must work across brands and across continents so that the owner can be truly assured that the decisions made are based on market knowledge and in-depth experience. This course aims to provide this critical education.”The certificate will be awarded by Global Asset Solutions and the International Luxury Hotel Association.
