Today, everyone is talking about the term coworking.
The business is thriving, different styles and forms are developing. New players are entering the market. At the same time, more and more synergies and complements are being recognized between coworking and hospitality.
However, most often it seems like most hotels are taking advantage of the coworking concept. But, in fact, looking at the history, style and stereotypical customers of coworking models, hotels can actually add relevant value to the coworking market just the same.
This report covers the current situation and gives insights and examples of the possibilities for both industries when working together.
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