Why is asking for customer feedback so important and how can it be done to enhance the customer journey? The findings of a recent research project answer these questions that are vital to the success of any business, especially one based on hedonic experiences like the hospitality sector.
The first impression counts: What to do to improve guest satisfaction
There is an old saying that goes: feed man’s senses, and you will make them the happiest man alive. To make a good impression on your guests, focusing on satisfying their senses is an essential step to making your hotel unforgettable.
5 tips on how to become a hotel General Manager
The role of Hotel General Manager often requires between 15 to 20 years of experience. Learn how you can fast-track your career in less than 10 years.
Crisis management preparedness: New innovation strategies
Here are some fresh ideas for surviving future crises in the hotel business.
5 things that keep travel marketers awake at night
As the year ends and we start looking into future projections for what’s to come in 2023 and beyond, the outlook is a mixed bag.
Old ideas behind new hotel technology (plus what’s next)
Considering problems that the technology can solve in the day-to-day areas of the hospitality business, it’s clear that adopting hotel tech is no longer a nice-to-have, but a must-have to stay competitive.
5 essential hotel marketing tips to increase bookings
Customers won’t just walk into your hotel; you’ll need to attract them. And to do that effectively, you’ll need to rely on the best marketing strategies. Sadly, many hoteliers lack insights into these strategies. If you are one of them, this post can help.
Brainstorming and the early arrival program
Here’s a revenue-generating and guest-pleasing idea that just about any hotel can do and it costs nothing to create.
How to manage a restaurant like a boss: 7 essential tips
Whether you’re dreaming of running a restaurant or even starting your own, there are 7 non-negotiable things you need to know if you want to succeed.
Hype works both ways with the Metaverse and Web3
All blockchain implementations must be framed not in terms of what the current hype is but in terms of the fundamentals of hospitality: enhancing the onsite experience and the overall value for customers above all else.
