The days of generic, one-size-fits-all travel marketing are over. Instead, catering to specific tourism niches is the perfect way to attract the right guests
Expedia Group partners with Beautiful Destinations to transform travel marketing
Expedia Group today announced an industry-first partnership with award-winning travel content agency, Beautiful Destinations, to enhance the way travellers discover
Four ways to use ChatGPT4 in travel marketing
We are now beginning to understand how to integrate generative AI into our daily lives to be more productive. Let’s look at four ways to use ChatGPT4 in travel marketing.
Sojern celebrates 15 years and expands capabilities
Founded in 2007, Sojern has maintained an unwavering focus on travel from day one.
Marketing in times of crisis (again)
Just when the travel and hospitality industry was about to live its “Revenge Travel 2.0” moment as we emerge from this pandemic, the war in Ukraine puts many travelers in wait-and-see mode yet again. How can we adapt?
5 travel marketing considerations beyond Omicron
There seems to be a light at the end of this pandemic tunnel, but travel marketers should bear in mind these important considerations in order to apply best practices and reach their business objectives accordingly.






