Virtual in-room dining launched at Hotel Chicago West Loop - Insights

Virtual in-room dining launched at Hotel Chicago West Loop

Hotel Chicago West LoopThe art-centric Hotel Chicago West Loop has expanded its service offerings with a new virtual in-room dining program in partnership with Butler Hospitality. 

The boutique hotel is now serving breakfast, lunch and dinner provided by Butler – a growing hospitality company new to the Chicago market that provides virtual room service to hotels without kitchens.  The four-year-old Hotel Chicago West loop, an independent property, is known for providing an immersive Chicago cultural experience, with hallways that double as art galleries and guestrooms that feature murals painted by local street artists.

“We are very excited to offer a food and beverage option, which would not otherwise be possible without a partner like Butler Hospitality,” said Andrew Hilliker, General Manager of Hotel Chicago West Loop.  “Our guests have had nothing but positive feedback so far, indicating that it’s much easier to order food to their room verses ordering through other third party sites.

The Butler in-room dining concept takes underutilized hotel restaurant kitchens and transforms them to delivery hubs for local limited and select-service hotels, many of whom, like Hotel Chicago West Chicago, do not have kitchens.  Butler conceives and executes the menus then delivers in-room hospitality orders on-demand directly to guestrooms within 30 minutes (unlike standard delivery services which can only deliver to the front door/lobby).

To place an order, guests can simply scan the QR code that appears in their in-room menus (first time users receive a $10 credit).  There is no minimum, service charge or delivery fee as well as no human interaction.  A made-from-scratch menu, which is designed by Butler and changes with the season, currently features a wide-range of items, from traditional favorites such as fresh omelets, flatbreads and burgers to seasonal specialties such as smoked salmon brioche, braised short ribs and roasted whole cauliflower.   In the future, Butler Hospitality and Hotel Chicago West Loop hope to add a liquor option as well as overnight delivery too.

Tags: , , , , , ,

Related Courses

Related Articles

Sheraton’s new vision debuts around the world
Sun International joins Global Hotel Alliance

You might also like:

Join over 60,000 industry leaders.

Receive daily leadership insights and stay ahead of the competition.

Most popular:

Popular this week: