Piero Procida named Director of F&B at The Beverly Hilton - Insights
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Piero Procida named Director of F&B at The Beverly Hilton

Piero Procida The Beverly HiltonThe Beverly Hilton, announced the appointment of Piero Procida, as Director of Food & Beverage.

Procida will oversee the operations of the iconic hotel’s food and beverage team including signature restaurant CIRCA 55, as well as The Veranda at CIRCA 55, and catering and banquets– an integral part of the fabric of The Beverly Hilton’s outstanding history of hosting red carpet events, weddings and more.

In addition, Procida will play an essential role in weaving the hotel’s service, style, and elegance throughout all dining outlets and creating innovative new offerings, further propelling The Beverly Hilton as a culinary destination within Beverly Hills.

“The Beverly Hilton has such a storied history within Los Angeles, and I am honored to be a part of this incredible team,” said Piero Procida, Director of Food & Beverage of The Beverly Hilton. “I look forward to continuing to elevate and implement innovative food and beverage offerings throughout the hotel, to provide guests and locals with the utmost experiences.”

With over eight years of experience in food and beverage management spanning across fine dining, banquets, weddings and large-scale events, Procida brings his strong management skills, service-driven perspective, and creativity to The Beverly Hilton team. Prior to The Beverly Hilton, he held the position of Director of Food & Beverage of The London West Hollywood and additional positions as director of outlets, food and beverage manager, and banquets manager, overseeing the hotel’s culinary operations including Gordon Ramsey’s Boxwood. He has his private pilot’s license, is an avid aviator, and enjoys spending time with his wife and two daughters.

About The Beverly Hilton

Opened in 1955 by distinguished hotelier Conrad Hilton, The Beverly Hilton, a Forbes Four-Star hotel, is owned by the Los Angeles-based, Oasis West Realty, LLC and managed by Hilton (NYSE: HLT). Nestled at the crossroads of the iconic Wilshire and Santa Monica Boulevards, the hotel recently completed a $35M top-to-bottom renovation to celebrate its 65th anniversary which consists of a newly renovated lobby, guestrooms, Presidential and Penthouse Suites. With 60,000 square feet of indoor and open-air event space, The Beverly Hilton boasts the most technologically advanced meeting space of its kind in the country. The hotel’s renowned International Ballroom plays host to glamorous annual events including the Golden Globe Awards Show, Pre-GRAMMYs Gala, and the Milken Institute’s Global Conference. The legendary Aqua Star Pool is Beverly Hills’ largest pool and is the setting for numerous recognizable photo shoots. Signature restaurant, CIRCA 55, entices guests with fresh Italian cuisine in a stylish setting overlooking the pool and brand-new health and fitness facility, Upgrade LabsTM, delivers more than 20 different technologies dedicated to improving mental and physical performance and recovery.

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