
SLS Playa Mujeres is turning up the heat this summer with the debut of “Summer Euphoria,” a brand-new event taking place July 24-August 10 that amplifies the luxury all-inclusive resort into a vibrant playground of creativity and culture. Against the backdrop of the sparkling Caribbean Sea, this inaugural celebration will introduce a rotating series of interactive installations, live performances, and curated moments designed to ignite the imagination and infuse every day with the unmistakable energy of SLS.
SLS Playa Mujeres made its debut in late 2024, showcasing 496 lavishly-appointed rooms and suites, 18 distinctive dining and mixology venues, five swimming pools, and a never-ending lineup of entertainment, wellness, and family programming that keeps the vibe going from sunrise to starlight.
Introducing Summer Euphoria
True to the brand’s commitment to immersive luxury, SLS Playa Mujeres presents Summer Euphoria, a seasonal takeover blending contemporary art, culinary creativity, and wellness rituals. Unfolding across the resort from July 24 to August 10, the event reimagines summer through SLS’s bold, extravagant lens.
The festivities begin with a welcome fête at El Destino, featuring live music, culinary stations, cocktails, and an artist capturing the scene in real time. Younger guests are invited to their own Mini Euphoria, a playful program of hands-on crafts and entertainment. From there, each day brings a rhythm all its own: sunrise yoga and beachfront workouts with live DJs, kite-flying and sand sculpture sessions under Caribbean skies, sound healing and hydrotherapy rituals at Ciel Spa, chef-led culinary experiences that showcase the full creative range of SLS’s dining destinations, and after-hours pool parties scored by saxophones and bongos.
Cinema spotlights, rooftop cocktails at Smoke & Mirrors, and golden-hour DJ sets at Twiggy fill the in-between moments with signature SLS flair, leading into indulgent evenings that invite guests to keep discovering the magic of SLS Playa Mujeres.
A Summer of Indulgence, SLS Style
Summer brings an added layer of decadence to the SLS lifestyle: sunset DJ sets at Privilege, ocean-to-table seafood feasts at Caracol, late-night cigar rituals at Smoke & Mirrors, and VIP poolside lounging at the adults-only beach club, Twiggy. Elevated yet unbuttoned, every detail is designed to surprise, delight, and raise the pulse.
A Playground of Possibility
Set within a lush, gated enclave just north of Cancún, SLS Playa Mujeres is crafted for those who believe a getaway should be anything but ordinary. The Envy Three Bedroom Suite and the two-level Luxuriate Suite offer unparalleled style and scale for families and friends looking to unwind in inimitable fashion. For the ultimate upgrade, SLS Elite unlocks a curated world of VIP privileges, from butler service and exclusive lounge access to complimentary spa rituals and preferred reservations across the resort’s culinary and entertainment destinations.
From Fi’lia’s flavorful Italian fare to Caracol’s wood-fired seafood and the beach-club brilliance of Twiggy, each meal is a scene, every cocktail a work of art, and every day a masterclass in the art of the unexpected.
A New Seasonal Tradition
SLS Playa Mujeres sets the stage for a new kind of summer, one where luxury comes with a wink and indulgence knows no bounds. With Playa Mujeres’ sugar-soft sands, private marina, world-class golf, and direct access to the Great Mayan Reef, this is the place where high style meets tropical soul.













