Let’s explore useful strategies hotels can use to go beyond the standard amenities and provide a fully customized and allergy-safe experience.
The challenge of aligning a hotel group towards a shared vision
Here’s an in-depth look at how making your hotel’s vision clear and relatable can inspire everyone, make work more meaningful, and create memorable experiences for your guests.
Hotel guest profiles and how you can connect with them
How you profile your guests – or segmentation as it is popularly called – defines the effectiveness of your marketing.
Can fitness be a primary booking driver?
The most successful hotel brands in the near future will be those that identify a growing demand and work to serve this desire with approachable and appropriate experiences. You should be developing a process for continual evolution of your fitness programming to capture a slice of this ever-growing pie.
Charting the course to profit: the benefits of integrating a revenue management system
While there are initial costs associated with implementing a revenue management system, it’s important to recognize the significant potential for increased revenue, cost savings, and competitive advantages that such a system brings.
Independent hoteliers: centralize your data
To gain a competitive advantage, hotel operators must embrace centralized data practices to help them level the playing field against established brands.
Enhancing decision-making: How data management empowers hotel asset managers
By utilizing data management tools, hotel asset managers can enhance their decision-making abilities, improve business operations, and increase profitability.
7 steps to creating a guest journey for the first time
In an industry as competitive as hospitality, creating a seamless guest journey is essential for hotels. Here is a step-by-step recap on how to do it.
8 practical tips to increase your hotel’s occupancy rates
With a little creativity and lots of data and insights, low occupancy periods can be more efficiently managed.
The value of human connection in customer service
Customers desire convenience and understanding — the convenience of information and an understanding of their individual needs and unique situations. But is AI capable of delivering this kind of customer service?











