If a hotel brand embraces a wellness-first mindset, then this will echo through every amenity and every team member. Guests will feel it and reward you with not just repeat business but lasting loyalty.
How to build the optimal OTA mix in a fast-changing distribution environment
By choosing a diverse mix of channels, properties can stay flexible and competitive as the distribution environment continues to evolve and grow.
Fighting the slump: How to increase bookings during slower months
If you want to protect your hotel from losing money during these slower periods, it’s best to be proactive and use a mix of tried-and-true tactics and creative marketing methods to smooth out seasonal swings.
How to encourage guests to write Facebook hotel reviews
There are ways to encourage your clients to leave a few pleasant words about your hotel that will boost your hotel’s reputation and attract more business.
A worldwide “taste” of sustainability in wine tourism
Sustainable wine tourism is supposed to be that which is beneficial to all parties. It should include the tourist, the winegrowers and the surrounding community. Sustainability must be meaningful and at its heart and not just a marketing attention-grabber.
3 ways to appeal to women who travel internationally
Women have significant economic influence in the travel sector. Here’s a look at the benefits of better catering to female customers, the distinctions between marketing to men and women in the travel sector, and some tips on how businesses in the travel sector can better appeal to women.
Quick wins for conversions this holiday season
Quick wins to increase holiday bookings on your hotel website.
Trends in hospitality – Focus on the future of the food industry
What’s changing in the food industry? What do we have to worry about? What innovations have caught most attention? What does the future of the food industry hold for us? Find out what’s on the radar.
Do you need a degree to work in hospitality and tourism?
Although it’s not necessary to study if you want to work in hospitality and tourism, you might be slowing down your own career progress if you skip education.
Should your brand even bother with TikTok?
As a marketer, YES you should be on TikTok. As a travel brand, IT DEPENDS.