Leading change effectively – Insights from top hospitality leaders
Welcome to a collection of insights and learnings based on the lived experiences of some of the many hospitality managers…
How EAST Hotels defines a new luxury hotel category
The progressive luxury trend presents a bright future for the entire industry because it shows that there are many different travelers who all want different things – alternatives for alternative thinkers, if you will.
Robotics, hotels and storytelling
New research sheds light on how such service robots influence customers’ brand experience – a critical determinant of hotels’ growth and profitability in today’s highly competitive market.
Why recruiting tech talent in hospitality is a challenging task
In the long run, developing IT talent in the hospitality industry is essential for driving digital innovation and also for enhancing guest experiences.
The Mille Club: historical rate card reveals luxury rate explosion
Luxury’s exclusivity and timelessness allow it to stand the test of time and maintain steady growth through practically any market conditions.
Looking to captivate with TikTok and YouTube shorts? Key video tips for hoteliers
Visual brands like hotels can gain a lot of traction and interest from video content, especially if you use platforms like TikTok and YouTube Shorts. Tailor your content to the platforms’ strengths and you can attract potential guests.
Building a loyal seasonal workforce in your hotel
A strong, loyal seasonal hotel workforce is not an impossibility, even in the current hiring climate. By shifting management’s attitudes toward the seasonal workforce — and by introducing more agile processes into HR — hotels should find it easier to manage staffing swings during their on- and off-seasons.
Mastering hotel PPC campaigns: strategies for success in 2024
Here is a comprehensive guide to navigating the complexities of modern digital advertising to achieve measurable results and a competitive edge in the bustling hotel market.
7 innovative strategies to supercharge your hotel’s direct bookings
By focusing on driving direct bookings, you can boost your revenue, strengthen your relationship with guests, and maintain full control over their experience.
Overtourism: How to avoid it for better travel experiences
Savvy travelers can avoid the pitfalls of overcrowded hotspots by traveling during shoulder-seasons, staying overnight and discovering destination dupes.
