A hotel sales strategy is a plan of action designed to increase hotel revenue and bookings. It involves identifying target markets, setting sales goals, and creating a plan to achieve those goals.
Can employee incentives and technology help overcome staffing shortages?
The need for more skilled workers is industry-wide and maintaining service quality with fewer staff members is one of the biggest challenges property owners and operators face today.
6 ways hotels can keep guests and employees safe
It’s not nice to think about the safety issues that could affect your team or the guests that call your hotel home, but preparing for the worst is necessary.
Hospitality industry’s new tipping system: what you need to know
Employees who perceive their work environment as fair are more satisfied, more committed to their employer, make more effort, perform better, and are less likely to quit.
The CEO’s checklist for building a profit-oriented hotel team
It’s not about how much money comes in but how much we keep. To move away from solely focusing on total revenue and prioritizing profitability requires careful analysis, strategic decision-making and aligning efforts across your team.
Hotel marketing on Threads – what you need to know
Only launched on 5 July 2023 by Meta, Threads is already becoming a buzzword for marketers. Will it serve your hotel’s marketing needs?
Are existing structures holding talent back?
There is a growing call for better support in the development of young talent. We just need new frameworks to provide the way forward.
The power of transformative culinary experiences at hotels
Hotels must shift their F&B programming in stride with dietary cultural changes and there are specific ways within this food-as-medicine trend to activate new revenue streams and greatly enhance loyalty.
Why preparing for a cookieless future can increase direct bookings now
While hoteliers face a number of challenges, combining the power of first-party data and always-on campaigns can empowern you to deliver personalised experiences that inspire booking any time of year.
How to create a trusted hospitality employer brand
In this industry where competition for skilled employees is fierce, it’s becoming more important for employers to demonstrate to candidates that they are a place where people want to work.
