Insights

The art and science of hotel brand valuation

The importance of not just the brand, but also patents and trademarks, technology and intellectual property as well as human capital is now being ascribed value, which in many cases, has caused a measurable shift in the market value of hotels when compared to their book value.

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Insights

How hoteliers can better cater to group travellers

Bookings involving a large group of business travellers can be quite the undertaking for a hotel as there is a great deal to plan, from meals to events, activities, transportation and more. Here are some important tips to make sure that your hotel is ready to cater for group travel.

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