By embracing these innovative promotion ideas in 2024, hotels can differentiate themselves, attract new guests, and foster loyalty among existing clientele.
The impact of Airbnb short-term rentals on rural and urban communities
A boon for some, a bane for others, short-term rentals, with Airbnb leading the way and absorbing the biggest blows, will undoubtedly remain an important part of the hospitality landscape in one form or another.
The “Golden Circle” of Revenue Management
Effective revenue management is driven by a clear sense of purpose. It’s about understanding not just how to optimize prices and manage inventory, but why these actions matter in a larger context — a context that includes genuine customer satisfaction and enduring business success.
Blended travel as a huge growth opportunity (with words of wisdom from Marriott)
Guests will continue to crave dynamic events and want to design itineraries that combine business purposes with personal extensions or other ancillary add-ons.
Does the fate of tourism hinge on land use?
Even if well intentioned, land use regulations can negatively impact the growth and competitiveness of small tourism and hospitality enterprises through increased risk, lower financial performance, and unclear legality.
The Top 10 cash controls
Cash controls are not complicated, but they need heightened awareness and a constant effort to be effective.
Educating Gen Z on benefits and how to do it
The distinct expectations and fluctuating attention spans of Gen Z requires innovative strategies to ensure they are empowered with the knowledge to make the best decisions regarding their health and careers.
The shift from room-centric to guest-centric revenue management
The journey towards a guest-centric revenue management approach is multifaceted, involving a shift in strategies and a transformation in the tools and mindsets of those who implement them.
The 3 types and the implementation of training and development
There is a big need of constant training and development because the hospitality industry is evolving, therefore the employees need to be evolved too. Visionary leaders are the ones that usually initiate and follow up the implementation of these three types of training in order to achieve the company’s vision and values.
4 tips to attract and retain Gen Z employees
Here’s how to hire and keep the best of the best of Gen Z employees by updating their management and operational strategies, as Gen Z employee have very different expectations and needs than other generations.
