Insights

Marketing your hotel to the digital traveller

Reliance on digital devices has only accelerated during the pandemic, so travel businesses must be able to reach their potential travellers through engaging mobile content. But which online and digital channels should you use? Here is a simple beginners’ guide to a range of online marketing channels you need to consider in your quest to attract the digital traveller in 2022.

Marketing your hotel to the digital traveller
Insights

Competing with short-term rentals for leisure and small groups

What can hotels do to take back market share from the rapidly growing short-term rentals sector? If you apply these principles to both single-room leisure transients and multi-room leisure groups, you will undoubtedly win over more guests who otherwise would go elsewhere.

short-term rentals
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