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Marketing your hotel to the digital traveller

Reliance on digital devices has only accelerated during the pandemic, so travel businesses must be able to reach their potential travellers through engaging mobile content. But which online and digital channels should you use? Here is a simple beginners’ guide to a range of online marketing channels you need to consider in your quest to attract the digital traveller in 2022.

Marketing your hotel to the digital traveller
Insights

7 hotel website designs trends

Your hotel’s website must be a fine balance of splendid visuals, razor-sharp e-commerce and the latest technology. It needs to act as an effective booking tool, while bringing your brand to life.

Hotel-web-design-trends
Insights

Is your hotel website accessible to those with special needs?

The U.S. authorities have recently set a new mandate to fine business-to-consumer sites that fail to meet certain levels of criteria, so this is not a topic that can be brushed aside, especially if you have a brand.com within your control and are not reliant on a major flag’s banner.

accessibility
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