Here are recommendations to help hotels effectively implement total revenue management using market segmentation strategies to improve their overall performance and maximize their revenue and profitability.
IDeaS Introduces Profit Optimisation for G3 RMS
Launched at HITEC, this news makes IDeaS the first RMS provider to offer a holistic approach to total profit optimization that automates all key business controls based on prioritizing profit.
Embracing THRO: Total Hotel Revenue Management
Departments which used to play only a supporting role by generating ancillary revenue, like F&B, Spa and Housekeeping, now generate significant percentages of some hotels’ revenue.
Align IT to drive hotel revenue performance
So, what can hoteliers do to ensure revenue generation is approached from a property-wide perspective?
The future is all about Total Revenue Management
Total Revenue Management is a much-discussed concept in hospitality, but in reality it has produced a great deal of confusion. Put simply, it is the revenue management of all revenue sources in a hotel, encompasses every single hotel income stream.
