reputation Archives - Insights
Insights

Why investing in your hotel’s online reputation matters now more than ever

What is being said about a hotel on social media and a property’s peer-review score has never been more influential. These channels are where the reputation of a property can either be enhanced or damaged, and given that online website traffic and social media usage has reached record-high levels as a result of COVID-19 stay-at-home directives, all hoteliers need to be listening and taking action.

Insights

Protecting your online reputation

By Kerry Chew: It is important to stay calm, be professional and take some specific steps into account when responding to both positive and negative online reviews.

Protecting your online reputation
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