Today, the iconic Hilton Burlington Lake Champlain announced plans to rebrand to Hotel Champlain and join the Curio Collection, part of the Hilton portfolio. Through the end of summer, Hotel Champlain will undergo exterior and interior renovations of key spaces within the hotel, including food and beverage outlets, event and gathering spaces, and fitness areas. The property will remain open during the renovation.
Duetto unveils new look
World’s #1 revenue management solution delivers a fresh and vibrant brand evolution.
IHG Hotels and Resorts evolves its brand as it looks ahead
IHG Hotels & Resorts sets the stage for when travellers are ready to re-connect and open up their world.
The Beach Club at Lubi Plantation Island rebrands as Dusit Thani Lubi Plantation Resort
Exclusive island resort in the Davao Gulf now offers a total of 18 luxury
villas plus a new international restaurant, a games and entertainment centre,
a fully equipped dive centre, and more deluxe additions for guests to enjoy.
Novotel Sunshine Coast Resort completes rebranding and revamp
Novotel Sunshine Coast Resort, formally known as the Novotel Twin Waters Resort, officially unveils its new name.
Ovolo Group expands to Bali
Ovolo announced the purchase of the Citadines Kuta Beach Bali, the group’s first property outside of Hong Kong and Australia.
Wave of change as Sheraton’s new logo appears on hotels worldwide
Marriott International announced the continued brand transformation efforts of its most global brand, Sheraton Hotels, as it displays the new Sheraton logo.
HTL hotels to change name to Scandic
Scandic Hotels is streamlining its operations and has chosen to rebrand and integrate the Group’s four HTL hotels into Scandic’s brand and other operations.
An inside look at Hotel Jen’s rebranding program
In part two of our talk with Marisa Aranha, Vice President Sales & Marketing of the Hotel Jen brand we find that small touch points can have a big impact on a mid-tier customer segment that is price driven.
Hotel Jen rebrands 10 properties in 11 months: a look inside the experience
We talked to Marisa Aranha, Vice President Sales & Marketing of the Hotel Jen brand, about the effort required for this aggressive rebranding roadmap and some of the lessons learned along the way.
