Pre-arrival communication is one of the most overlooked yet powerful stages of the hotel guest experience.
How to measure pre-arrival communication success: KPIs that matter
When it comes to guest satisfaction, the pre-arrival stage sets the tone. Yet, when it comes to measuring it, many focus on surface-level metrics like email
7 steps to creating a guest journey for the first time
From understanding your target audience to leveraging guest data, here’s how to put together a guest journey that helps you to achieve your desired results.
