Cost can always be reduced, but how does this multi-facted issue impact your day-to-day operations and how will it reflect on your guest experience? Here are ways to turn cost issues into a competitive advantage.
Confronting the COVID-19 challenge
Join our upcoming webinar with Cendyn. Get the industry lowdown to help re-evaulate your overall strategy and build resilience for the future.
Pitch-perfect personalization
Personalization of direct mail and email is key in the hotel industry
5 Ways to Use Videos in Your Hotel’s Social Media Marketing Strategy (With Examples)
If your hotel isn’t incorporating videos in its social media marketing strategy, it’s missing out on an important tool for attracting new followers and converting followers into guests.
Six effective hotel marketing strategies to drive profitability and revenue
As a hotel owner, you must be looking out for ways to attract new guests to your property, although not be sure where to start from! If you haven’t already designed the pipeline for an effective marketing strategy to attract more guests, we are listing a few of them for you.
Two ways to update your marketing strategy to close more sales
An in-depth understanding of how current and potential customers think, and how they make the decision to purchase a product or service, is integral for developing a more successful marketing strategy. After all, it will be very difficult to sell someone a product if you donÕt understand their needs, thought process and motivations.
What’s driving consumers to make their travel decisions?
Here are best practices for hotel marketers to capitalise on key micro-moments when potential guests turn to their devices with an intent to answer an immediate travel planning need.