When you consider the ‘top of funnel’ for your advertising channels as how guests search to find your property without any previous knowledge, the choice of words you use in naming your hotel can have a profound effect right at the start in terms of who is most attracted to your property.
Why universities are bringing hotels on campus
Universities are increasingly building hotels right in the heart of the action to accommodate visitors.
Hyatt Place Atlanta/Centennial Park
Hyatt Place Atlanta/Centennial Park celebrates its official opening
HRS completes merger with The Lido Group
Global companies & government agencies set to gain more efficient access to 8,500+ properties
HVS: Israel’s hotel sector shows record performance
otels in Israel saw another record performance in 2018 as the country experienced a lull in geo-political turmoil and a rise in incoming tourist numbers, according to a new report by global hotel consultancy HVS.
PwC Hospitality Directions US – Updated Lodging Outlook August 2019
The US lodging industry appears to be at an inflection point, driven by a combination of decelerating demand as well as continued economic and global trade risks.
Fostering authenticity is the key to hotel success
Guests today want and need more than a roof over their heads; they need their trips to be memorable in a way that surpasses tourism of the past.
Melissa Minisci appointed as Director of Sales for the Courtyard New York
Endeavor Hospitality Group, a New York-based hotel management company, announced today the appointment of Melissa Minisci as Director of Sales for the soon-to-open Courtyard New York Midtown West, located in the Hudson Yards District.
The marketing tool every hotel should use: Google Hotel Ads
Here is an answer to your biggest headache as a hotel marketer – battling against OTAs on Google’s search result pages – that is a cost-effective and powerful tool that helps you to successfully compete with the likes of Booking.com and Expedia.
Montage Hotels & Resorts Enhances Spa Montage with Valmont and Tata Harper
New offerings at Spa Montage around the U.S. and Mexico provide true transformation for guests of Montage Hotels & Resorts, while Montage Beverly Hills continues to be the exclusive West Coast location for L. RAPHAEL Genève, offering results-driven treatments
